3 companies socially responsible
March 30, 2010 by admin · Leave a Comment
3 companies socially responsible.
It is reassuring that even in difficult economic times we are currently experiencing, some corporations do not lose sight of their commitment to be good citizens within their society. Here are three companies who have at heart to give back to their community so unique.
Program The bicycle factoryTM of Cadbury
The candy maker Cadbury has launched a very original in April, which plans to construct and send up mortal gold to 5 000 bicycles to Ghana, where cocoa used for many products from Cadbury is grown. Through the program The bicycle factoryCadbury wants to improve mobility and thus quality of life of Ghanaians. As noted Luisa Girotto,Vegetarian and balanced, vice president for corporate affairs for Cadbury North America, “in Africa, a bicycle means access to clean water, medical care and education. ”
This program also involves the participation of Canadians, inviting them to contribute online to build a virtual bike by visiting the virtual bicycle factory, consumers can enter a UPC code Cadbury, each equivalent to one piece of a bicycle . Whenever 100 UPC codes entered by consumers give Cadbury a bicycle. The goal is to build up to 5 000 bicycles, buy mortal gold, which will be delivered to Ghana by a team of employees of Cadbury in October 2009. For more information, including a chance to become an ambassador of Cadbury Ghana who will travel with the team Cadbury to help deliver their bikes.
Program Remove the license to kill Canada of LUSH Cosmetics
The LUSH cosmetics company, who creates eco-friendly products for bath and skin to smell and look appetizing has joined fStrengths with the Conservation Society Sea Shepherd (SSCS) last March to launch a campaign to end the commercial seal hunt. “As a company caring for animals and the environment, we’re ashamed that the blood continues to flow over glaciers in eastern Canada, ” said Mark Wolverton, the chief North American LUSH Cosmetics . “Sap baby seals with a club or shot for their fur is a form of cruelty to animals … and LUSH Cosmetics wants to end it. ”
The campaign against the seal hunt is in the sale of a limited edition of “Pain foaming Prime loon” in all the 145 stores in North America LUSH. 100% of profits will therefore society SSCS, which involved working directly on the high seas to stop the seal hunt. In addition to bread bubble, the windows of shops LUSH show a giant picture of a seal bearing the inscription “Remove the license to kill Canada” painted in red. In addition, postcards are available in stores for customers to sign them. LUSH then send them to Canadian Prime Minister Stephen Harper to lobby the government to act and put an end to the plight of these important marine animals.
Program Clean air for kids Dyson
To say that Dyson knows a thing or two about vacuum cleaners and allergy prevention is the least we can do! James Dyson, the founder and president from England, has built its international empire on the design and manufacture of vacuum cleaners equipped with sophisticated technology that removes dirt from any surface or near-plus d ‘ eliminate all traces of allergens! Thus, it is logical for the company to have started the program Clean air for kids, cheap mortal gold,Fine of 12 million to DnB NOR, An initiative that aims at educating children and parents on preventing allergens. In May, marking the Awareness Month with allergies and asthma, Dyson Canada has also partnered with the Boys & Girls Clubs of Canada to recover more than 100 certified vacuums asthma & allergy friendly? (effective against asthma and allergies) as part of their ongoing efforts to promote a home environment filled with clean air free of allergens.